Allan is well-versed in specialized techniques for eliciting reactions to all types of stimuli and for probing beyond the expected.  As a result of the insights gained, clients have a clear set of action steps necessary to accelerate the path between great ideas and compelling products/services and communications.

It has been his pleasure working with many leading and start-up brands in the Consumer Packaged Goods, Financial Services, Media & Entertainment, Non-profit, Telecommunications, and Travel industries.  All types of focus group participants and one-on-one interviewees including consumers, business professionals, engineers, executives have enjoyed their experience while “baring their souls”.


  • Autos
  • Beer
  • Beverages
  • Camping
  • Catalogs:  travel
  • Catalogs:  music
  • Charities
  • Child care / au pair
  • Education / Study Abroad
  • Financial Services
  • Government
  • Magazines
  • Museums
  • Residential homes
  • Resorts
  • Scouting
  • Snacks
  • Sports
  • Stationery
  • Technology
  • Telecommunications
  • Television programming
  • Travel
  • Weight loss